Kim Kardashian’s Former Rep Claims She Was In On The 2012 ‘Flour Bomb’ Attack

Kim Kardashian attends the Baby2Baby gala at Pacific Design Center in West Hollywood, California, U.S., November 12, 2022. REUTERS/Mario Anzuoni

A former rep for Kim Kardashian claims she was in on the 2012 ‘flour bomb’ attack at her True Reflection perfume launch.

Sheeraz Hasan, the former rep for Kim Kardashian, says in the British Channel 4 documentary The Kardashians: Billion Dollar Dynasty that the imfamous ‘flour bomb’ attack was an inside job.  However, sources tell the New York Post that Kardashian was not aware of the move and blamed PETA for the incident.  The organization denied being behind the attack.

Hasan says there were “discussions” with the reality star and her team about her “willing to get flour bombed” before the perfume launch event in an effort to gain media attention.  He says he told Kim, “OK, this is what’s going to happen. You’re going to be fine, you’re going to be safe, but we’re going to create a media moment. If we create media gold, guess what’s going to happen? Everyone’s going to be talking about your perfume, everyone’s going to buy it.”